Mini Muslims Ramadan and Eid, Kids Craft Boxes.

Niche subject alert!

My brief was to capture the attention of Muslim parents, in time for Ramadan and Eid.

• Convince to buy a craft box for their children.

• For learning and fun.

• ‘Building Strong Roots,” a quote from the Quran, was essential to the branding and message.

My client wanted my copy to advertise on Instagram, Facebook and to send via Whatsapp to a list of existing customers.

My words were shared on various networks and community groups, viewed by thousands of people, including: Vancouver Muslim Community, Houston Muslim Business, Leeds Muslim Trade Network, Muslim Converts Worldwide, Muslim Mums Biz Point and UK Muslim Notice Board.

That’s a lot of people. That’s also a lot of potential sales.